Institute for Planetary Health Behaviour
Knowledge, Spaces, and Media
UncertainTEAM – target group oriented communication of scientific uncertainty in multiple crises
The project brings together perspectives from communication science, sociology, psychology and educational research to answer the overarching question of how research communication and journalism should best deal with uncertainty in science. To this end, quality criteria and ways of presenting scientific uncertainty based on them will be worked out and tested with the participation of journalists, science communicators and citizens. Successful communication of uncertainty should 1) create an understanding of scientific uncertainty as an important and productive part of science, 2) facilitate acceptance of scientific results and 3) promote informed, critical trust in science and its communicators.
Project management
Assistant Professor (Seminar für Medien- und Kommunikationswissenschaft)
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+49 361 737-4179
Cooperation partner
Prof. Dr. Babette Brinkmann (TH Köln)
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