Research

The research foci of the chair are International Strategic Management (International Strategy). In particular, international disinvestment and internationalization strategies of family businesses are considered.

Recent selected publications:

• Fourné, S./Zschoche, M./Schwens, C./Kotha, R. (2023). Multinational family firms’ internationalization depth and breadth following the global financial crisis, Journal of World Business, 58: 101428.
• Fourné, S./Zschoche, M. (2020). Reducing uncertainty in follow-up FDI: Imitation by family firms, Global Strategy Journal, 10(4): 839-860.
• Flickinger, M./Zschoche, M. (2018). Corporate divestiture and performance: An institutional view, Journal of Management and Governance, 22(1): 111-131.

Another research area is competitive dynamics (competitive strategy). The main focus is on how companies react to changes in their (international) competitive environment.

Current selected publications:

• Kremer, R./Zschoche, M. (2023). Managing media reactions when announcing a downsizing decision: A socio-cognitive approach, Working paper.
• Gleich, W./Schmeisser B./Zschoche, M. (2017). The influence of competition on international sourcing strategies in the service sector, International Business Review, 26(2): 279-287.
• Zschoche, M. (2016). The effects of foreign direct investment colocation: Differences between manufacturing and service firms, Managerial and Decision Economics, 37(7): 447-460.

The third research foci revolves around the topic of behavioral approaches in strategy research (Behavioral Strategy). The main focus is on psychological factors influencing corporate decisions.

Current selected projects:

• Flickinger, M./Zschoche, M. (2023). The interplay of subsidiary performance and cultural distance in international downsizing decisions, Schmalenbach Journal of Business Research, forthcoming.
• Brown, T./Königstein, M./Königstein, M./Zschoche, M. (2023). The influence of peer behavior and personality characteristics in downsizing decisions, Working paper.

Methodologically, the research is always empirical and relies on various data sources (secondary data, surveys, experiments). The theoretical framework is provided by various theoretical approaches from business research (e.g. real options, institutional theory) as well as microeconomic modeling.